Essential Services

BRAND RESEARCH

Discovering the story behind the story

BRAND STRATEGY

Defining a piercingly relevant
brand story

ATTRIBUTE CURATION

Pinpointing attributes that are both true and important

NAMING & TRADEMARKING

Designing telegraphic names that are ownable and available

BRAND ARCHITECTURE

Creating a harmonized and efficient portfolio

LOGO & VISUAL IDENTITY DESIGN

Expressing the brand story through visually compelling designs

PACKAGING FORM & STRUCTURE GRAPHICS

Leveraging a vital touch point for breakthrough at “the shelf”

BRAND PLANNING

Connecting the brand with key stakeholders when and where they are

past client experience

Our consultants have decades of cumulative experience, building iconic brands while working for top-of-class clients and branding agencies.